Experts Weigh In On End-of-Year Appeals During COVID-19

It’s almost 2021! Does your organization run an End-of-Year Appeal? Are you still struggling with how to position this appeal during the COVID-19 crisis? Here are some resources and webinars from the nonprofit support community that can help guide you.

Today at 1:00 pm, Network for Good is presenting a free webinar on 3 Ways to Incorporate Legacy Giving Into Year-End. You can also still view their virtual conference The Keys to Year-End Success or their webinar on Planning for Year-End During a Time of Uncertainty.

At 3:00 pm this afternoon, Nonprofit Hub is offering a free webinar on Making a Fundraising Plan when the World is on Fire.

The recorded webinar on Year-End Fundraising Appeals During Coronavirus – What Works Now? from Bloomerang shows you how to create a fluid communications plan that produces stories that stand out from all of the crisis messaging.

If you’re struggling with your End-of-Year Appeal and are trying to think of other ways to meet your financial goals, read the American Alliance of Museums blog post on Attracting Charitable Giving through Education Programs, because if we know one thing, our partners excel at their educational programming.

If you know of any other good resources for Year-End appeals, or have any insights or experiences you’d like to share about your organization’s initiatives, please let us know!